Was Miley Cyrus Re-Branding Herself at the MTV Awards or Looking For Something Else?

Miley Cyrus MTV Awards 2013

Miley Cyrus MTV Awards 2013

It looks like Miley Cyrus got exactly what she wanted… publicity! Good or bad, it was major publicity. According to several reports, over 360,000 tweets per minute were running through twitter during and after her recent MTV performance. An incredible record indeed!

Many believe she is still trying to re-brand herself. Families still think of her and remember her from her cute and calm days of Hanna Montana. Now in her early twenties, Miley is trying hard to step away from her tween-teenager days and focus on her future. However, many brand experts believe she’s simply looking to show the public that there’s also a mature (some say raunchy), dark side to her as well. Some also believe the Cyrus camp are, “using her fame to bring shock and awe” in order to re-brand a more adult Miley Cyrus that is able to take on adult roles in both TV and movies. But, when it comes down to it, she got all the needed attention. The world now knows that Miley is an adult and that she enjoys singing, dancing and acting in her own way.

What are your thoughts on her recent publicity and what people are now saying about her?

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About the Author
Doug enjoys keeping up with today's social media and including helpful info on his websites.

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